Helping millions of visitors interpret and understand this special place.
Kings Park and Botanic Garden is visited by millions of people each year. With its remarkable expanses of unique bushland, tranquil parkland and botanic garden, the Park is the most popular visitor destination in Western Australia.
Working closely with both visitor services and education staff at the Botanic Gardens and Parks Authority (BGPA) we crafted one of the largest integrated suites of interpretive signage in Western Australia.
We have developed internal processes to effectively manage each signage project from briefing, budgeting and artwork approval through to production and installation.
Managing and implementing a brand across such a large asset inventory is a massive undertaking that also required the development of a comprehensive style guide to ensure that all stakeholders and suppliers apply the brand in a consistent manner.
We were also instrumental in developing a comprehensive wayfinding signage system for the park.
